Research Papers

Marketing

What's in a number? Numerical nudging to boost motivation and decision-making

C. Lembregts; Jorge Pena Marin Try expressing your goals in large numbers to help put yourself in the right mindset to achieve them. And to prod customers to make sales decisions, try presenting them with round numbers first and then precise ones close to the point of purchase. Read article
Accounting and Control

The sweeping change of net zero emissions

Miguel Duro Can the Big Three asset managers -- BlackRock, Vanguard and State Street -- influence companies to clean up their acts and lower their carbon emissions? Miguel Duro discusses his research on how they do it and why you should pay heed. Read article
Marketing

Overconfident? Underconfident? Here's how we tend to miss the mark in predicting performance

Isabelle Engeler; Gerald Häubl Why do most people believe they drive better than average? Are we wrong about our own abilities or about others'? New research uncovers the sources that drive our erroneous performance predictions relative to our peers. Read article
Entrepreneurship

Portrait of an ideal CEO to lead after the crisis

Luis Huete, Antonio Nuñez A survey of more than 1,000 CEOs of leading Spanish companies suggests the model of leadership needed for the post-pandemic business world. Read article
Information Technologies

Starry right? The real story behind online ratings

Christoph Schneider; Markus Weinmann; Peter N. C. Mohr; Jan vom Brocke From Amazon to Airbnb, we expect previous-customer ratings to help us understand the quality we can expect. But stars can be misleading, particularly when compared between different systems. Read article