Books

Entrepreneurship

8 keys to strategic and speedy leadership

Pedro Nueno Is speed the enemy of reflection? For Pedro Nueno, agile leadership, moving at a quick pace, is a must -- especially under the current conditions. Read article
Leadership and People Management

A guide to using AI in HR for efficiency and effectiveness

Guido Stein; José Ramón Pin Arboledas Automated processes can save time and money, allowing human beings to focus on adding value at work. A new book helps managers discover how AI can be put to the service of HR or people management now and in the future. Read article
Strategy

Don't just look into the future: script it

Miquel Lladó Life is uncertain and therein lies a great part of its beauty. Miquel Lladó's new book recommends putting your projection of the future down on paper, not just pondering it. The act of writing is key for Lladó's "strategy on a page." Read article
Marketing

Direct to consumer: How to reach your clients when stores disappear

José Luis Nueno According to José Luis Nueno, mass-market companies have underestimated the power of e-commerce and the direct-to-consumer (DTC) brands that are digital natives. By 2025, online commerce will have changed the marketplace irreversibly. Read article
Leadership and People Management

10 tips to take charge of your life

Luis María Huete Navigate through life . . . or let the tides dictate where you'll go. IESE's Luis Huete offers 10 pointers to take the helm and pursue your dreams and ambitions. Read article