Accounting and Control

Glassy Lenses

Print Share
Glassy Lenses, a manufacturer of lenses for eyeglasses in France, can cherry pick orders from a pool of existing orders on a daily basis, but then bottlenecks may jump from one section to the other, making production planning and execution difficult. Help the plant management select correctly among the various products families so as to maximize profit.
Bibliographic citation: SERRANO, A., SABRIÀ, F., GRANDES, M. J. (2022). Glassy Lenses. IESE, P-1201-E.
Date: 01/01/2022
Author(s): Alejandro Serrano; Federic Sabrià; Mª Jesús Grandes
Document type: Case
Department: Production, Technology and Operations Management
Languages: English
Year of the events: 2021
Geographic area: France
Learning objective The goal is to show how to identify the bottleneck of a system when more than one products are manufactured and the production mix changes over time. A secondary goal is to illustrate how the optimal decision changes as a function of the objective function defined by the management team.