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Holaluz: conectar personas a la energía verde

Date: 01/09/2021 Author(s): Edi Soler Document type: Case Holaluz era, en 2013, la primera comercializadora de energía eléctrica online de España. Enfocada exclusivamente a clientes domésticos, los tres socios fundadores habían puesto en marcha un ambicioso plan de negocio con el que pretendían alcanzar 100.000 clientes en 3 años, aprovechando la liberalización del mercado eléctrico que, teóricamente, debía ... More information

Primark: Clouds Ahead?

Date: 01/09/2021 Author(s): Julián Villanueva; José Luis Nueno; Carmen Balmaseda Document type: Case With global sales of approximately $1.75 trillion in 2018, fashion retail was one of the world?s largest industries. In the 1980s, a new manufacturing strategy called Quick Response (QR) revolutionized the sector. This approach reduced the delivery time for orders and continued evolving until becoming the Fast Fashion (FF) business model. However, ... More information

Silvia Bianchi

Date: 01/09/2021 Author(s): Alberto Ribera Document type: Case This mini-case describes characteristic traits of perfectionism in a young manager. More information

Christopher Baden

Date: 01/09/2021 Author(s): Alberto Ribera Document type: Case This mini-case describe some traits of narcissistic tendencies and poor self-awareness of a young manager. More information

Real Club Deportivo Espanyol de Barcelona

Date: 01/09/2021 Author(s): Carlos García Pont; Mike Rosenberg Document type: Case Due to the outbreak of Sars-CoV-2, Spain's professional football teams were barred from playing and even training in the Spring of 2020. The Management of one of the clubs, El Espanyol, needs to decide if it should lower the player's salaries using a government-sponsored mechanism during the emergency. More information

Tennis Herrenberg

Date: 01/07/2021 Author(s): Thomas Klueter; Luis Palencia; Juan Carlos Vázquez-Dodero Document type: Case The Tennis Herrenberg case deals with an easy-to-understand business which paves the way to discussing important business issues (overall profitability and profitability by business line, balance and settlement sheets, cost allocation and transfer pricing, cost streamlining and savings, drivers of various businesses, selling points, etc.) and governance ... More information

Maison Lumineuse: An Online Assessment Process

Date: 01/07/2021 Author(s): Eduardo Rábago; Guido Stein Document type: Case Maison Lumineuse is a retailer of home and decor products with a history that goes back over 40 years. The company is a leader in its sector, with 12,000 employees and 120 stores. In mid-2020, at the height of the COVID-19 pandemic, the company is planning to reassign 120 staff currently employed as store-level HR heads. To this end, a decision is ... More information

Biosafety Level Logistics (BLL)

Date: 01/07/2021 Author(s): Miguel Duro; Mª Jesús Grandes; Luis Palencia Document type: Case Biosafety Level Logistics (BLL) was a Swiss company specialized in providing biosecurity logistic services to other companies. In 2020, BLL obtained a five-year contract to provide bio-secure transportation services to several Swiss research centers specialized in the development of vaccines. To offer this service, BLL had to buy ten refrigerated trucks ... More information

UW Health University Hospital

Date: 01/07/2021 Author(s): Roberto García-Castro Document type: Case The case focuses on UW Hospital's approach to improve the accuracy of breast cancer detection using machine learning. Researchers at the University of Wisconsin assembled a unique data set comprising 569 examples of breast cancer biopsies to train a classification model (e.g., logistic regression or classification tree) for breast cancer detection. More information

Educo: Brand and Strategy in the Nonprofit Sector

Date: 01/07/2021 Author(s): Xavier Oliver; Isaac Sastre Boquet Document type: Case The executive committee of Educo, a children-focused development NGO, is discussing the draft of the Global Impact Framework that will guide the organization for the next 10 years. The case then explores the landscape of developmental NGOs in the 2020s, a landscape that is rapidly changing, forcing these organizations to rethink their objectives, how ... More information
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