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Klares Projektmanagement statt guter Vorsätze

Date: 01/09/2020 Author(s): Philip Moscoso Document type: Opinion More information

Using clickstream data to improve flash sales effectiveness

Date: 01/06/2020 Author(s): Victor Martínez de Albéniz; Arnau Planas; Stefano Nasini Document type: Article in Journal (refereed) Flash sales retailers organize online campaigns where products are sold for a short period of time at a deep discount. The demand in these events is very uncertain, but clickstream data can potentially help retailers with detailed information about the shopping process, thereby allowing them to manage such risks. For this purpose, we build a predictive ... More information

Weathering the continuing storm in shipping and logistics

Date: 01/05/2020 Author(s): IESE Insight Document type: Session (Video)

 

With 239 ships, 12 million TEUs, and 13,000 employees, Hapag-Lloyd is one of the world's largest and most successful shipping companies and logistics operators. Given the tremendous impact ...
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'Big data' al servei de la inclusió social

Date: 01/05/2020 Author(s): Victor Martínez de Albéniz; Cynthia Echave Martínez Document type: Study and Monograph Lack of social inclusion is manifested in situations of vulnerability, which vary according to the characteristics of the people, the households to which they belong, and the territory. Urban vulnerability is becoming increasingly complex and requires dynamic tools to identify it, to convey appropriate preventive and mitigation measures. Big Data can ... More information

Pairwise influences in dynamic choice

Date: 01/05/2020 Author(s): Stefano Nasini; Victor Martínez de Albéniz Document type: Article in Journal (refereed) In this paper, we study the problem of network discovery and influence propagation, and propose an integrated approach for the analysis of lead-lag synchronization in multiple choices. Network models for the processes by which decisions propagate through social interaction have been studied before, but only a few consider unknown structures of interacting ... More information

Big Data at the service of social inclusion

Date: 01/05/2020 Author(s): Victor Martínez de Albéniz; Cynthia Echave Martínez Document type: Study and Monograph Lack of social inclusion is manifested in situations of vulnerability, which vary according to the characteristics of the people, the households to which they belong, and the territory. Urban vulnerability is becoming increasingly complex and requires dynamic tools to identify it, to convey appropriate preventive and mitigation measures. Big Data can ... More information

Estimating and optimizing the impact of inventory on consumer choices in a fashion retail setting

Date: 01/05/2020 Author(s): Pol Boada; Victor Martínez de Albéniz Document type: Article in Journal (refereed) Problem definition: In fashion retailing, the display of product inventory at the store is important to capture consumers’ attention. Higher inventory levels might allow more attractive displays and thus, increase sales in addition to avoiding stockouts. Academic/practical relevance: By knowing how inventory levels affect consumer choices, retailers ... More information

O'Noso Lar 2020

Date: 01/04/2020 Author(s): Jaume Ribera Document type: Exercise A simulation exercise to manage orders for three types of wine purchases, with variability. It allows participants to define their own purchasing policies and test them using the simulator. More information

Technology Addictions and Technostress: An Examination of the U.S. and China

Date: 01/04/2020 Author(s): Christoph Schneider; Stoney Brooks; Xuequn Wang Document type: Article in Journal (refereed) In today's technology-centric world, people are becoming increasingly dependent on the Internet. The most common use of the Internet is through social media, which is used to communicate, share, collaborate, and connect. However, continued usage of a hedonic system can be linked with compulsion or addiction. Since problematic usage/behaviors can lead ... More information

IESE Business School Insight, 155

Date: 01/04/2020 Author(s): IESE Insight Document type: Review What executives and directors need to know as firms increasingly look for purpose beyond profits and deal with a changing ownership environment. Four responsibilities for the board. Interviews with Amra Balic (BlackRock) and veteran board chairman Herman Daems. Ways in which technological disruption may transform corporate governance. The future of ... More information
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