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Tecnología digital: Esto se acaba 

Date: 18/09/2018 Author(s): Foncillas, Pablo Document type: Opinion La tecnología digital, tal y como la conocemos, está llegando a su fin. Afirmación un poco extrema, lo sé. En España decirlo, quizás sea más alarmista por tratarse de un país de PYMEs cuya mayoría apenas han exprimido la oportunidad digital (99 % de las empresas en España son pequeñas y medianas, generan en el entorno del 70% del empleo, según datos ... More information

Facebook: How to Manage Data Responsibly? 

Date: 17/09/2018 Author(s): IESE Insight Collaborator(s): Pinillo Bun, Fernando; Breidsprecher, Martin; Olivé, Iván Document type: Non-refereed article Fernando Pinillo Bun (Roca Junyent), Martin Breidsprecher (Azteca America) and Ivan Olivé (Edebé Group) discuss the fallout for the social media giant in the wake of the Cambridge Analytica scandal. More information

How AI Will - and Won't - Change the Way You Manage 

Date: 17/09/2018 Author(s): Canals, Jordi; Cassiman, Bruno; Elvira, Marta; Sieber, Sandra; Raes, Anneloes Document type: Non-refereed article Digitalization, big data, machine learning, robotics and artificial intelligence are reshaping industries, making once strong business models obsolete, growing new enterprises with different capabilities and skill sets, disrupting companies and communities, and ushering in social change. What are the key issues for leadership, governance and management? ... More information

Could Crowdfunding Be Right for Your Business? 

Date: 17/09/2018 Author(s): Eufinger, Christian Document type: Non-refereed article Crowdfunding is among the fastest growing segments in the financial industry. This article, based on research and teaching at IESE in this emerging area, outlines the various options currently on the market. Although these funding alternatives are by no means perfect, they have several strengths that traditional banks would do well to bear in mind: ... More information

How Big Data, AI and Blockchain Are Changing Finance 

Date: 17/09/2018 Author(s): Giné, Mireia; Antón, Miguel Document type: Non-refereed article The marriage of finance and technology has given rise to new players that are transforming the financial industry. Many of these fintech firms deliver more economical, flexible, user-friendly services, disintermediating financial services and capturing a considerable part of traditional banks' market share. The days of banks serving as the only access ... More information

IESE Insight. Issue 38. Third Quarter 2018 

Date: 17/09/2018 Author(s): IESE Insight Document type: Review On the 25th anniversary of the Center for International Finance, this magazine reflects on the big ideas shaping the future of finance. Mireia Giné and Miguel Antón explain how pioneering fintech business models can afford greater speed and efficiency, personalization, automation and easier access, while reducing many of the problems that have long ... More information

Eduardo Ruiz: 3 Tips for Digital Transformation 

Date: 14/09/2018 Author(s): Interviewee(s): Ruiz, Eduardo; Interviewer(s): Sieber, Sandra; Sponsor(s): IESE Insight Document type: Interview (Video) The Facebooks and Googles of the world are taking a lot of advertising money away from traditional media because they claim they have the best data. Is that true? Eduardo Ruiz, President and General Manager of A+E Networks Latin America, urges managers to drill down into the data to really understand the local customer and find competitive advantage. ... More information

Eduardo Ruiz: A Change of Mindset 

Date: 14/09/2018 Author(s): Interviewee(s): Ruiz, Eduardo; Interviewer(s): Sieber, Sandra; Sponsor(s): IESE Insight Document type: Interview (Video) How can you maintain your revenues while experimenting with the next business model? It's not easy but you have to adopt an innovation mindset, insists Eduardo Ruiz, President and General Manager of A+E Networks Latin America. "One has to come to the realization that you don't have all the answers. It's okay to fail, but do it quickly, learn and move ... More information

Eduardo Ruiz: The Power of Brands 

Date: 14/09/2018 Author(s): Interviewee(s): Ruiz, Eduardo; Interviewer(s): Sieber, Sandra; Sponsor(s): IESE Insight Document type: Interview (Video) Where are we going to be five years from now? Will linear networks continue to exist? These are the questions on everyone's mind, says Eduardo Ruiz, President and General Manager of A+E Networks Latin America. "I personally believe that brands -- the value of the brand and the brand proposition -- are what's going to differentiate who survives and ... More information

Eduardo Ruiz: Making the Rules as We Go 

Date: 14/09/2018 Author(s): Interviewee(s): Ruiz, Eduardo; Interviewer(s): Sieber, Sandra; Sponsor(s): IESE Insight Document type: Interview (Video) Eduardo Ruiz, President and General Manager of A+E Networks Latin America, has had "quite an interesting ride" during his more than 25 years in television, media and advertising. He discusses the challenge of maintaining the legacy business while exploring new business models: "There's no set of rules right now. We're making the rules as we go." More information
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