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Entrepreneurship
Don't be deceived: 6 key misconceptions that can harm your business
Nueno, Pedro
"In business, as in life, fooling yourself often costs more than facing the truth," says Pedro Nueno. His latest book examines how self-deception happens within companies and offers ways to root it out.
What is holding back tech licensing?
Moreira, Solon; Cabaleiro, Goretti; Reichstein, Toke
New technologies could be commercialized to a greater extent than they currently are. But when competition is fierce and sunk costs run high, technology owners are reluctant to out-license. How might this reluctance be overcome?
How rankings shape your growth story
Dávila, Antonio; Foster, George; He, Xiaobin; Shimizu, Carlos
High-growth rankings can give small companies a quick reputational boost. But unless you understand the metrics involved, your time on the list could be very short indeed.
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Nueno, Pedro
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Nueno, Pedro
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Nueno, Pedro
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