IESE Business School
Blogosphere
IESE Publishing
IESE Business School
Blogosphere
IESE Publishing
Español
Login
Español
KNOWLEDGE AREAS
Accounting and Control
Business Ethics and CSR
Corporate Governance
Decision Analysis
Economics
Entrepreneurship
Finance
Information Technologies
Innovation and Change
Knowledge and Communication
Leadership and People Management
Marketing
Service and Operations Management
Strategy
DOCUMENT TYPES
Research Papers
Cases
Articles and Opinion
Knowledge Exchange
Technical Notes
Books
Studies and Reports
Videos and Podcasts
Service and Operations Management
Keys to confronting crises, from a hospital fighting COVID-19
IESE Insight
Anticipating problems, protecting your people, and working in close cooperation with your stakeholders: these are some of the lessons the University of Navarra Clinic takes from its fight against COVID-19 in Spain.
Big data to help predict social exclusion
Victor Martínez de Albéniz; Cynthia Echave Martínez
Just as businesses can use big data to anticipate consumer behavior and optimize profits, social enterprises and governments can use it to predict social vulnerability and fight poverty. But the disruptive impact of COVID-19 may require retraining the models.
Hurry! Only 3 left in stock! When scarcity signals are most powerful
Eduard Calvo; Ruomeng Cui; Laura Wagner
Many retailers disclose product availability to get customers to buy, but does it really boost sales and profits? By studying this effect in online retail, we identify the contexts where scarcity signals are most powerful.
Display all articles
Latest IESE documents
Using clickstream data to improve flash sales effectiveness
Victor Martínez de Albéniz; Arnau Planas; Stefano Nasini
HP 3D Printing - Teaching Note
Joan Jané
Costs and its drivers for diabetes mellitus type 2 patients in France and Germany
C. Stegbauer; C. Falivena; Ariadna Moreno; Anna Hentschel; Magda Rosenmöller; Tim Heise; Joachim Szecsenyi; Freimut Schliess
Consult all references