IESE Insight - Relevant Business Knowledge

KNOWLEDGE AREAS
Accounting and Control Business Ethics and CSR Corporate Governance Decision Analysis Economics Entrepreneurship Finance Information Technologies Innovation and Change Knowledge and Communication Leadership and People Management Marketing Service and Operations Management Strategy
DOCUMENT TYPES
Research Papers Cases Articles and Opinion Knowledge Exchange Technical Notes Books Studies and Reports Videos and Podcasts

Top Story

Accounting and Control

The sweeping change of net zero emissions

Can the Big Three asset managers -- BlackRock, Vanguard and State Street -- influence companies to clean up their acts and lower their carbon emissions? Miguel Duro discusses his research on how they do it and why you should pay heed.

Marketing

How to design a hybrid sales strategy

Cosimo Chiesa, Íñigo Gallo
Iñigo Gallo asks his colleague Cosimo Chiesa about three key building blocks of a hybrid sales strategy -- a strategy that has become a necessity in lockdown times and offers advantages once the current storm has cleared.

Leadership and People Management

How to open up to fruitful conversation

Santiago Álvarez de Mon
In his latest book, Santiago Álvarez de Mon encourages his readers to broach those important conversations that are still pending -- whether in a professional, personal or family realm.