Ignacio Olivares (BBVA), Mmasekgoa Masire-Mwamba (Commonwealth Secretariat) and Myra Yu (Cisco Systems) suggest how the Chinese company can break into the Japanese market in its drive to be the No. 1 home appliances brand in the world.
José M. Velasco (Dircom), Kay Kitazawa (Rebuild Japan Initiative Foundation) and James E. Lukaszewski (The Lukaszewski Group Division/Risdall PR) recommend how best to deal with an unprecedented situation like the case of the Spanish air traffic controller strike that closed airspace for 24 hours in 2010.
Pedro Mateache (A.T. Kearney), Juan Colás (Santander) and Mark Mulcahey (Vivaldi Partners Group) speculate on the prospects for a new retail bank in crisis-bitten Britain.
Enric Crous (Damm Group), Alberto Díaz (Iberian Focus LatAm and former president of Grupo Bimbo in Latin America) and José Sam (Samcorp) consider the Latin American cola maker’s chances of becoming a top multinational in a soft-drink market dominated by Coca-Cola.
Marco van Leeuwen (Rijk Zwaan, Netherlands), Mariusz Leszczynski (Inditex, Poland) and Mark Gieben (DHL, Switzerland) suggest how a rose farm in Kenya should overcome the immediate crisis of its shipments being grounded due to an unforeseen natural disaster, and then they recommend a different distribution strategy for the company longer term.
Árni Stefánsson (COO, N1), Juan Carlos Fouz (CEO, IZO) and Enric Ezquerra (CEO, Condis) discuss how customer relationships change as this Brazilian retailer reevaluates strategic priorities and the role of e-commerce in its post-IPO growth strategy.
Javier Diez-Aguirre (Ricoh Europe), Jordi Urbea (OgilvyOne & Ogilvy Interactive) and Francisco Roca (Premier Soccer League) debate Santander’s use of sports sponsorship to raise its brand awareness. With the economy taking a sharp turn, should the banking giant continue down this track?
Silvia Hernández, Thomas Koulopoulos & Anselm Diví speculate about how a middle manager with no positional power can convince those at the top that pfizerWorks can work.
Francisco J. Garre of Capgemini Spain, Paul Mulvaney of ESB ecars and Jeanne C. Meister of Future Workplace question the advisability of SAP venturing into another area besides its core business in software development and engineering.
Having successfully entered the African market, Gallina Blanca is considering launching a vitamin-enriched product. Xavier Bernat (Bernat Family Office, Barcelona), Okey Akpa (SKG Pharma, Lagos) and Dr. Majid Twahir (Aga Khan Hospital, Mombasa) cook up some tasty propositions for Gallina Blanca – the well-known Spanish producer of bouillon and instant soup – for launching or adapting a new product in a market as highly diverse as Africa’s.