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  A World of Business Books

From And Now What? by Guido Stein to The New Global Road Map (forthcoming) by Pankaj Ghemawat, IESE professors are adding a lot of good reads to the bookshelf this year. To celebrate World Book Day 2018, here's a roundup. Read article

  Why Execution Is No Longer the Key to Competitive Advantage

IESE Every Wednesday, Amazon's top executives reportedly meet for hours to ponder the future. Why? Because looking to the future has become more important than execution for business success in VUCA times. Antonio Davila (briefly) explains his 70/30 recommendation. Read article

  Crisis Communication: How to Manage Social Media as an Emergency Unfolds

In our always-on, hyper-connected world, companies cannot afford to wait to react to crises affecting their brand or reputation. Yago de la Cierva offers the keys to managing a crisis as it unfolds, where it unfolds first: on social media. Read article

  Connected Robots: Industry 4.0, Automation, and Why We Need to Let the Robots Communicate

Lampa, Stefan; Sachon, Marc Robotics is an industry game-changer, but what implications does this have in practice, from staffing to performance metrics? IESE's Marc Sachon speaks to Stefan Lampa, Chief Executive Officer of Kuka Robotics, about today's robots and how they're going to change the future for all of us tomorrow. Read article

  Research Insights to Help Promote Women in Management

IESE Insight Are we making progress on the path to gender equality, in terms of lowering barriers to opportunities and ensuring just treatment? Yes, says recent research by IESE faculty, which tackles the gender pay gap, women in leadership, and work-family conciliation -- although there still is much work to be done. Read article

  4 Energy Challenges in Kenya -- and How to Face Them

Rahnema Alavi, Ahmad; Sanchez, Felix; Kerubo, Loice; Giordano, Paola; Otieno, Irene; Njenga, George; Ronoh, Geoffrey Energy poverty is a problem in Kenya. IESE's Ahmad Rahnema examines current challenges in the country's power generation, quest for alternative fuels, cooking needs and fertilizer production -- and offers possible solutions, as well as prime investment opportunities. Read article

  Public-Private Partnerships for Smart Cities: Sharing Good Practices

Ricart, Joan Enric; Trillas, Francesc; Rodríguez Planas, Miquel; Salvador, Jordi; Ferradans, Hugo; Fageda, Xavier; Navarro, Josep By mid-century, more than two out of every three people are expected to live in cities. To accommodate urban growth in smarter, more sustainable cities, experts look to public-private partnerships (PPPs) -- as seen in successful cases from Cairo to Barcelona. Read article

  The Future of Advertising Is Storytelling

Oliver, Xavier; Tatge, Larisa How can a company distinguish itself in a crowded field, now that everyone seems to know all about everything? The answer is great storytelling, says IESE's Xavier Oliver. Reveal what your company really stands for, what it offers the world, and you are sure to win some hearts and minds. Read article

  10 Keys to Managing Millennials

IESE Insight Millennials? ever-growing presence in the workforce is redefining management policies and leadership styles. Learn how to better recruit, develop and retain top millennial talent in the years to come. Read article

  2016's Most-Viewed Insights from IESE's Business Knowledge Portal

Which articles were the most popular with our readership in 2016? To celebrate the year's close, we count down 10 ideas with impact, gleaned from IESE faculty's recent research. These 10 insights have the potential to change the way you approach business management today and in the future. Read article
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