Decision Analysis

Rainy With a Chance of Sales

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Plus: 10 decision-making mistakes; how OECD countries score on RDI; Europe and the U.S. dominate the world's "smartest" cities; a redesign for banking; internal promotions pay off for women; a prescription for marketing pharmaceuticals.
Bibliographic citation: IESE Insight, "Rainy With a Chance of Sales", IESE Insight, No. 33, Second Quarter 2017, pp 7 - 11
Date: 16/06/2017
Author(s): IESE Insight
Document type: Non-refereed article
Languages: Spanish / English