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I Know Why You Voted for Trump: (Over)inferring Motives Based on Choice 

Date: 08/05/2018 Author(s): Barasz, Kate; Kim, Tami; Evangelidis, Ioannis Document type: Article in Journal (refereed) People often speculate about why others make the choices they do. This paper investigates how such inferences are formed as a function of what is chosen. Specifically, when observers encounter someone else's choice (e.g., of political candidate), they use the chosen option's attribute values (e.g., a candidate's specific stance on a policy issue) to ... More information  

LOPIN Productions 

Date: 27/04/2018 Author(s): Ariño, Miguel Angel; Heukamp, Franz Document type: Case Este caso presenta la decisión que debe tomar una productora audiovisual sobre el camino hacia el cual dirigir su actividad: producir una serie para venderla a una cadena de televisión o bien una película para la gran pantalla. La primera opción conlleva pocos riesgos para la empresa, mientras que la segunda implica una multitud de peligros e incertidumbres. ... More information  

Valor de la información imperfecta 

Date: 27/04/2018 Author(s): Alegre, Inés Document type: Exercise Este set de ejercicios está formado por dosconsiste en dos ejercicios, "Averías, S. A." y "Petróleos, S. A.", que muestran, (de una manera sencilla pero, a la vez, práctica y real), cómo incorporar nueva información en la toma de decisiones. Los dos ejercicios pPlantean problemas de probabilidades donde es precisohay que aplicar el tTeorema de Bayes. «Averías ... More information  

Star of the Caribbean 

Date: 24/04/2018 Author(s): Ariño, Miguel Angel Document type: Case El caso permite analizar una decisión de producción cuando la demanda es incierta. Puede ser utilizado como documento introductorio en un módulo de planificación de inventario y permite ilustrar de un modo muy sencillo el problema de la fractila crítica. More information  

The Beatles: la audición fallida 

Date: 01/03/2018 Author(s): Ibarra, Alberto; Alegre, Inés Document type: Case Caso elaborado por el profesor Alberto Ibarra Garza del área de Análisis de Decisiones del Instituto Panamericano de Alta Dirección de Empresa, y la profesora Inés Alegre del IESE Business School, para servir de base de discusión y no como ilustración de la gestión adecuada o inadecuada de una situación determinada. More information  

Kipo 

Date: 01/03/2018 Author(s): Ibarra, Alberto; Alegre, Inés Document type: Case Caso elaborado por el profesor Alberto Ibarra Garza del área de Análisis de Decisiones del Instituto Panamericano de Alta Dirección de Empresa, y la profesora Inés Alegre del IESE Business School, para servir de base de discusión y no como ilustración de la gestión adecuada o inadecuada de una situación determinada. More information  

The Real Mission of the Mission Statement: A Systematic Review of the Literature 

Date: 23/02/2018 Author(s): Alegre, Inés; Berbegal-Mirabent, Jasmina; Guerrero, Adrián; Mas-Machuca, Marta Document type: Article in Journal (refereed) A mission statement is a widely used strategic tool that emphasises an organisation's uniqueness and identity. It was in the early 1980s that academics, managers, and consultants recognised the need for explicitly formulating a mission statement in organisations. Since then, mission statements have remained as a popular strategic tool in organisations. ... More information  

Gourmet Products from Food Waste: Rethinking Food Management and Social Justice 

Date: 21/12/2017 Author(s): Alegre, Inés; Berbegal-Mirabent, Jasmina Document type: Chapter Thousands of tons of food are wasted every day. Food can be discarded because it is out of date, it has lost some properties, excessive quantities are prepared, like in restaurants or schools, etc. These causes are easily identifiable and are typically included in studies concerning food waste. However, there is one cause frequently ignored in food ... More information  

Verizon Reimagines Corporate Real Estate 

Date: 21/12/2017 Author(s): Lehr, Josh; Amigó, Pau; Prats, Mª Julia Editor(s): Cátedra Fundación Bertrán de Iniciativa Empresarial; EIC - Centro de Iniciativa Emprendedora e Innovación Document type: Case In late October 2015 James Tousignant, Director of Transactions and Real Estate Development for Verizon Global Real Estate, was sitting in his office at Verizon¿s headquarters in Basking Ridge, NJ' a sprawling 1.4 MM square foot megaplex of 80's construction. The compound was made up of nine building-wings and a central core to serve food to over 5,000 ... More information  

The Role of Inference in Attribute Framing Effects 

Date: 12/2017 Author(s): Leong, Lim M.; Müller-Trede, Johannes; McKenzie, Craig R. M.; Sher, Shlomi Document type: Article in Journal (refereed) Previous research has shown that a speaker's choice between logically equivalent frames is influenced by reference point information, and that listeners draw accurate inferences based on the frame. Less clear, however, is whether these inferences play a causal role in generating attribute framing effects. Two experiments are reported, which suggest ... More information  
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