Entrepreneurship RSS

El Ganso: How to Build a Global Brand?

Arana, Sergio; Echaniz, Ignacio; Pascual, Julio; Prats Moreno, Mª Julia

 

Jeremy Stanford shoes helped the clothing brand El Ganso get up and running. But after seven years of expansion, and with 32 outlets in five countries, the company had to rethink its business model and growth strategy. The question was whether it should stay independent and keep financing itself with its own money, or turn to outside investors in order to expand faster.

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Women in Leadership: Achievements and Challenges

Lazarus, Shelly; Francis, Patricia

 

In commemoration of International Women's Day on March 8, we present these IESE interviews with top women leaders in which they touch on topics of importance and relevance to women today.

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How to Manage in Different Growth Contexts

Prats Moreno, Mª Julia; Sosna, Marc; Velamuri, Rama

 

The challenges of generating growth in low-growth contexts are very different from those of managing growth in high-growth contexts. A new article by IESE's Julia Prats and Marc Sosna, together with R. Velamuri of CEIBS, offers a framework of four growth scenarios that firm units can use to map themselves, in order to identify the particular barriers they face and the actions needed to overcome them.

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Latest IESE documents

Documentos de InvestigacionesFamily Office o Multi-family Office: ¿cuál elegir?

Interviewee(s): D´Amico, Francesco; Sponsor(s): Cátedra de Empresa Familiar

Documentos de InvestigacionesSustaining the family-owned business across generations

Interviewee(s): Bonnier, Hans Jacob; Sponsor(s): Cátedra de Empresa Familiar

Documentos de InvestigacionesLuis de Lezama, un emprendedor polifacético

Segarra Torres, José Antonio; Alvarez de Mon Pan de Soraluce, Santiago

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