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Sales Innovation and Revenue Go Hand in Hand

Chiesa de Negri, Cosimo; Paniagua Granados, Francisco Javier; Salazar, Rafael; Tordera, Juan José; Villanueva Galobart, Julián

 

Over half of companies are seeing the same revenue or less than what they did five years ago, and in a fifth of cases, the decline is more than 25 percent. The companies most affected have been those innovating the least in their sales networks during the economic crisis, according to a survey coordinated by IESE's Cosimo Chiesa and Julián Villanueva.

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Multichannel Sales, the Future of Retailing

Nueno Iniesta, José Luis

 

Physical stores are losing relevance, as consumers increasingly opt for online, mobile and social channels. However, as a new report on the retail sector asserts, this does not mean the end of physical stores; rather, they need be reinvented to adapt to the new context. IESE Prof. J.L. Nueno identifies the top trends and emerging models that will breathe new life into the retail concept.

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Delayed Reaction: The Hidden Cost of Late Flights

Ferrer, Juan Carlos; Rocha e Oliveira, Paulo; Parasuraman, A.

 

The hard cost of flight delays came sharply into focus when the European Court rejected appeals by airlines to avoid paying compensation to passengers for late flights. Yet the soft cost of delays may be even more significant than airlines realize, costing them valuable customers, as a new study on the behavioral consequences of repeated flight delays reveals.

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Latest IESE documents

Documentos de InvestigacionesCinco innovaciones comerciales de éxito

Interviewee(s): Cevallos, Gonzalo; Aragonés, Josep; Ferré, José Luis; Viader Codina, Judit; Grosse, Jorge; Sponsor(s): IESE - Industry Meetings

Documentos de InvestigacionesLas cinco pantallas de acceso al cliente

Interviewee(s): Agustín, Juan Pedro; Herrero, Ángel; Ezquerra, Enric; Sponsor(s): IESE - Industry Meetings

Documentos de InvestigacionesEl declive de las calles comerciales y el nacimiento del nuevo modelo multicanal

Nueno Iniesta, José Luis

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