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Strategy

Setting the Wheels in Motion for Sustainable Transportation

Berrone, Pascual; Ricart, Joan Enric; Duch T-Figueras, Ana Isabel

Transportation is crucial for cities on the move, but rapid urban growth is multiplying challenges and driving up emissions along the way. How can urban environments rise to the occasion, sustainably? The book Cities and Mobility & Transportation aims to help with smart transit strategies from around the globe.

Marketing

Future Directions for European E-Commerce

Capizzani, Mario; Foncillas, Pablo

How is e-commerce affecting businesses in five major European economies? A 2016 survey takes the pulse of executives in France, Germany, Italy, Spain and the United Kingdom as they plan for their digital initiatives. Customer data protection, omnichannel strategies and outsourcing analytics are a few common concerns.

 

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Business Ethics and Corporate Social Responsibility

How Keeping a Foot in Two Worlds Can Lead to Success in Both

Cavotta, Valeria; Ramus, Tommaso; Vaccaro, Antonino

It might seem foolhardy to take on organized crime, even more so while also treating patients with mental illness. However, IESE's Antonino Vaccaro and co-authors show how an unusual social enterprise in rural Italy has turned its dual focus into a strength. Its success, which illustrates the value of a concept called "multiple embeddedness," has implications for entrepreneurs and activists alike.

 

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Innovation and Change

Silvio Napoli: Manage Your Ego & Trust Your Team

Napoli, Silvio

Strategy

International Expansion, Custom Tailored for Smaller Businesses

Caldart, Adrian; Pisani, Niccolò

Business Ethics and Corporate Social Responsibility

Short-Term Gain, Long-Term Drain? Bribery and Business Strategy

Birhanu, Addis; Gambardella, Alfonso; Valentini, Giovanni

Also of interest...

Economics

The Mammoth Income Inequality Issue?

Alfredo Pastor

Much ink has been spilled about the plight of the middle class. Yet the emerging middle classes in East and South Asia have done relatively well, IESE’s Alfredo Pastor explains, pointing to the mammoth in the room.

 

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Leadership and People Management

No Expat Without a SCARF

Sebastian Reiche

The SCARF theory explains social behavior based on “threat and reward responses” in our brains. Can this theory be used to help mitigate problems associated with global mobility? Professor Sebastian Reiche thinks so.

 

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